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description: Why am I still seeing targeted ads when I clicked "Deny all" ?
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# Refusal & Targeted ads

The CMP is a tool for collecting and transmitting your users' choices regarding the collection and use of their personal data. It does not block tags automatically but provides commands for conditioning them.&#x20;

In some cases, targeted advertising scripts are automatically packaged by the "vendors" who themselves control the signals they need to perform their processing.&#x20;

When vendors do not condition their tags themselves, you can do so upstream using the CMP commands detailed in the [documentation](../script-management/tag-conditioning).
